π² Creating Push Campaigns
View on GitHubWelcome to Jarvisβs guide to getting started with Push Campaigns.
π Why Push Campaigns?
Push notifications offer instant visibility and real-time engagement, helping you reach users even when theyβre not active on your app.
Hereβs why you should leverage push notifications:
- π Instant Delivery β Push campaigns can reach users instantly.
- π Location-Aware β Trigger messages based on user location.
- π Higher CTRs β Great for time-sensitive and personalized campaigns.
- π Automatable β Easily integrate with lifecycle journeys.
βοΈ Creating a Push Campaign
You can create push notifications in Jarvis through two methods:
- Campaigns Module β Best for one-time or scheduled campaigns.
- Journey Builder β Perfect for automated, event-driven messaging.
π Step-by-Step Guide
Follow the steps below to create a campaign from the Campaigns module:
β Step 1: Go to βCreate Campaignβ
Navigate to the Campaigns tab in your sidebar and click β Create Campaign, then select Push as your channel.
π§ Step 2: Name Your Campaign
Give your campaign a name thatβs easy to identify and manage later on.
π― Step 3: Select Your Audience
Choose a Live Segment or Static List of users. You can also create a new segment on the fly if needed.
βοΈ Step 4: Craft Your Message
- Title β Clear, concise, and clickable.
- Body β Personalize with dynamic variables.
- Image (optional) β Use rich media to improve CTRs.
- CTA Button β Link to in-app pages or external URLs.
π§ͺ Step 5: Preview
Use the real-time preview to see how your notification will appear across devices (Android, iOS, Web).
π Step 6: Set Schedule
- Send Now β For instant campaigns.
- Schedule Later β Choose a date and time.
- Recurring β Great for daily/weekly updates.
π οΈ Step 7: Advanced Settings (Optional)
- Sound β Set custom notification tones.
- Priority β High or normal delivery.
- Expiry β Choose how long the message is valid.
π Step 8: Launch!
Click Launch Campaign and your push notification will go live based on your selected schedule.
π Next Steps
Now that youβre familiar with push campaigns:
- π Analyze Campaign Performance β
- π§ Use Journeys for Automation β
- π§ͺ A/B Test Push Messages β
Let your notifications do the talking! π